Event Overview

Industry
Technology

Event Type
User Conference

Location
San Jose, CA

1300+
Attendees

Highlight
Delivering attendee happiness

Goals

  • Reward customers
  • Increase product adoption
  • Double event size, duration, & content

Zoom worked with Shiloh Events to create a spectacular two-day event full of fun and surprises. The undersea-themed extravaganza immersed attendees in an experience of Zoom products delivering workplace happiness.

The San Jose Convention Center was transformed into a coral reef ecosystem showcasing Zoom product adoption. In the main event hall, attendees discovered gorgeously-outfitted Zoom Rooms configurations, discussed questions with Zoom technical staff, and encountered product demo grottos featuring partner enhancements and integrations.

“Food was selected to be both flavorful and fun. There was a lot of feedback about how delicious and unique it all was.”

Senior Event Manager
Shiloh Event Management

In the deep ocean hues of general session hall, schools of fish swam up rippling blue walls and Happy, a life-sized humpback whale, floated high above. Attendees relaxed in the jewel-toned soft furnishings as they enjoyed speakers including Serena Williams, fun with Zoom’s Happiness Crew, and many interactive sessions.

“The creative branding and all the elements of fun like the giant corals, jellyfish tanks, and Happy the whale really put this event over the top.”

Event Manager
Shiloh Event Management

Zoom’s 2018 grand finale “Celebration of Happiness” took the form of a luxury outdoor festival, complete with Ferris wheel and mechanical shark. Attendees dined on all-you-can eat gourmet street food, and headline performer, Macklemore, wrapped up the event with a show-stopping performance.

Services Delivered

  • Project management & execution
  • Budget & expenditures management
  • Event strategies & consultation
  • Venue management & sourcing
  • Vendor management
  • Event production & AV management
  • Event design & implementation
  • Marketing & creative services
  • Event signage management
  • Speaker / sessions management
  • Stage & run of show management
  • Speaker procurement
  • Registration management
  • F&B management
  • Special events management
  • Entertainment management
  • Entertainment procurement
  • Sponsorship & exhibit hall management
  • Event on-site staff management
  • Post event reporting & evaluation