Zoomtopia 2018


Event Type
User Conference

San Jose, CA


Delivering attendee happiness


  • Reward customers
  • Increase product adoption
  • Double event size, duration, & content

Encouraged by the positive community response to their inaugeral Zoomtopia event in 2017,  Zoom worked with Shiloh Events to double the size and scope of Zoomtopia 2018. The result was a spectacular two-day event filled with fun and surprises for over 1300 live attendees and thousands more who participated online. This undersea-themed extravaganza immersed attendees in Zoom’s vision of workplace happiness.

The San Jose Convention Center was transformed into a coral reef ecosystem showcasing Zoom product adoption. In the main event hall, attendees explored gorgeously-outfitted Zoom Rooms, discussed questions with Zoom technical staff, and learned about partner integrations in demo grottos.

“We selected food that was both flavorful and fun. Attendees loved the delicious and unique choices.”

Senior Event Manager
Shiloh Event Management

In the general session hall, schools of fish swam up rippling blue walls and Happy, a life-sized humpback whale, whimsically presided over main stage activities. Attendees relaxed in soft furnishings to enjoy interactive sessions, big-name speakers, and bursts of fun from the Zoom Happiness Crew.

“We used creative branding and lots of fun elements like giant corals, jellyfish tanks, and Happy the whale to deliver an over-the-top  attendee experience.”

Event Manager
Shiloh Event Management

The grand finale “Celebration of Happiness” included a luxury outdoor festival, complete with Ferris wheel and mechanical shark. Attendees dined on all-you-can eat gourmet street food, and headline performer, Macklemore, wrapped up the event with a show-stopping performance.

Services Delivered

  • Project management & execution
  • Budget & expenditures management
  • Event strategies & consultation
  • Venue management & sourcing
  • Vendor management
  • Event production & AV management
  • Event design & implementation
  • Marketing & creative services
  • Event signage management
  • Speaker / sessions management
  • Stage & run of show management
  • Speaker procurement
  • Registration management
  • F&B management
  • Special events management
  • Entertainment management
  • Entertainment procurement
  • Sponsorship & exhibit hall management
  • Event on-site staff management
  • Post event reporting & evaluation