Design and produce a first-ever user conference packed with thought-leading content and attendee happiness.

Event Summary

  • One day
  • 700+ attendees
  • 40+ speakers
  • Celebrity guest speaker
  • One-of-a-kind expo hall
  • Multiple attendee lounges
  • Interactive learning environment
  • Event livestream
  • Entertainers
  • Reception
  • Concert featuring Grammy award-winning band

Services Delivered

  • Event strategy & consulting
  • Project management
  • Budget & expenditure
  • Venue management
  • Vendor management
  • Event production
  • Event design & implementation
  • Speaker & session management
  • Event on-site branding
  • Event on-site staff management
  • Post event reporting & evaluation

Client Wins

An “incredibly successful” first-time event that exceeded attendee expectations

Impressive realization of a highly-creative vision

An engaging experience that created happiness for attendees

Confidence and peace of mind for Zoom team throughout the event process

“Shiloh made everything seamless so I could relax and spend time with our customers which was my number one objective.”

JanineHead of MarketingZoom Video Communications

“I would definitely recommend Shiloh. If you are running an event and need deep expertise and people who know exactly what they're doing, bring Shiloh on board”

DerekSenior Product Marketing ManagerZoom Video Communications

Zoomtopia 2017

“One of our main objectives for Zoomtopia 2017 was to host the best possible experience that would set the tone for every year to come. Shiloh was there for us every step of the way; on site, online and incredibly available, ensuring we were as successful as we could be.”

AliciaMarketing Operations ManagerZoom Video Communications

The Plan

Delivering Happiness

CEO, Eric Yuan, founded Zoom with the goal of increasing workplace happiness by delivering a better tool for workplace communications. He envisioned Zoomtopia as an experiential metaphor for the happiness Zoom products are delivering to the workplace. Event day delivered not only the thought-leading content expected at a big-name event, but also an unprecedented attendee experience designed to bring Zoom’s catch-phrase, “Sponsors of Happiness”, to life.

“Our mantra as a company is delivering happiness, so one of our main objectives for this event was to have that kind of experience for our attendees. Shiloh delivered happiness in a million ways that gave our attendees amazing memories.”


Senior Product Marketing Manager
Zoom Video Communications

“The whole day I was smiling because I was so happy to see our customers just blown away. I would recommend Shiloh 100,000 times over”


Marketing Programs Coordinator
Zoom Video Communications

Transforming a Venue

The venue vision was to create a Zoom utopia that would transport conference attendees the moment they entered. Zoom selected the sprawling San Mateo County Event Center and styled its spaces from the ground up as a one-of-a-kind conference experience.

Learning the Ropes

Shiloh provided the the resources Zoom needed to execute their first time conference. The skillful team members of Zoom took full advantage of the opportunities of making an impact with their customers and sponsors. From marketing plan to agenda templates, to graphic design for marketing and stage materials, to registration reports, Zoom was able to navigate the waters of conference planning successfully.

“Shiloh was such a fantastic part of our team. This was our first user conference and they really showed us the ropes to making Zoomtopia a spectacular event. I absolutely look forward to working with them again next year.”


Marketing Programs Manager
Zoom Video Communications

“We had so much content scheduled from 7:30 AM until 9:00 PM. There’s a lot of work that goes into producing all that. Shiloh helped us envision the details and prepare deliverables so everything was organized and ready at the right times. I would absolutely recommend Shiloh.”


Brand Marketing Manager
Zoom Video Communications

Managing all that content

Zoom wanted to feature premium event content that would meet industry expectations, wow Zoomtopia 2017 attendees and drive demand for an even larger conference in 2018. An ambitious agenda was created, filled with information not easily accessible outside the conference experience.