April 22, 2015

Who needs binders full of event details when you can have it all at the touch of your fingers? Software as a Service (SaaS) cloud apps have made this possible. They are a must-have in the event planning industry. SaaS cloud apps allows for access to all your event details and operations from your computer, tablet or smartphone. This technology has truly simplified the event planner’s life. Printing and emailing reports are now ancient tasks.

In the 21st century, event planners can efficiently provide end users with reports and information that they need and nothing more. All available with SaaS cloud apps. Planners are also blessed with the ability to collaborate and share information with speakers and attendees by integrating their email marketing system. Furthermore, planners are now able to link up their event management system with their customer relationship management system, as available through Salesforce. Salesforce is one of the most notable SaaS cloud apps. It offers an excellent customer relationship management (CRM) system, among other applications. Other prominent SaaS cloud apps include iCloud, GoogleApps, Oracle, Microsoft Office 365 and more.

An additional benefit of using a SaaS cloud app is the potential to reduce IT support costs. Using a SaaS cloud app outsources the maintenance and support to the SaaS provider.


  • Kendra Sroka says:

    Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.*.

  • showkath says:

    Hi Shiloh,
    This is really nice article and I’m really impressed by the way you’ve shared the things here. Every event management companies should use cloud technology .For event management companies like prominence.in, it will be very useful.Thank you so much for sharing this article.

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