Event Overview

Industry
Technology

Event Type
Sales Kickoff

Location
Boston
Global virtual audience

Highlights

  • Customized virtual event platform
  • Live studio general sessions
  • Interactive exhibit hall
  • Fashion show
  • Talent show
  • Live awards ceremony
  • Metaverse experience

Goals

  • Global sales training
  • Motivate & energize
  • Celebrate success

Redis Sales Kickoff is a multi-day event held at the start of each fiscal year to gather, motivate, and energize the sales team. Originally planned as an in-person event, SKO FY2023 converted over to a hybrid experience due to a resurgence of COVID travel restrictions impacting this global team.

Executives and senior staff from the U.S. gathered at the Fairmont hotel in Boston where they enjoyed dinners and networking together for the first time since the start of the pandemic. Speakers were live streamed from two stages at the Fairmont in Boston and 400+ global employees joined in virtually through the custom event platform.

“Over 4 days we delivered expert-led presentations, virtual booths, global win stories, customer testimonials, and still had time for fun including Happy Hours, Awards Ceremony and more. We could not have done it without the tireless team from Shiloh Event Management.”

Vice President Sales Enablement
Redis

Daily kick offs from the live studio featured a full stage with LED wall backdrop.

A second stage featured a green screen backdrop where imaginative graphics added to the fun activities.

Global attendees met in a custom Redis metaverse to interact and compete for best t-shirt designs in a team fashion show.

The event culminated in a celebration of 2022 achievements with a live awards show.

Services Delivered

  • Event Strategy
  • Project management
  • Budget & expenditures management
  • Event technology build & management
  • Event production & livestream management
  • Venue management
  • Food & beverage management
  • Content management
  • Branding & graphics management
  • Attendee engagement & management
  • Speaker management
  • Registration management
  • Special events management
  • Exhibit hall management
  • Event day support
  • Post-event reporting & analysis