Optiv & Cisco Activation 2025

Partner Activation Success Story
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Event Overview

Industry
Cybersecurity

Event Types
Partner Activation

Location
Chicago, IL

Highlights

  • Keynotes & Breakouts
  • Partner Collaboration Sessions
  • Branded F&B

Goals

  • Unify go-to-market vision
  • Enable sales teams through education
  • Deepen Cisco-Optiv partnership engagement

The Optiv & Cisco Activation 2025 united more than 700 attendees at the historic Palmer House in Chicago for two days of immersive learning, collaboration, and brand engagement. The event brought together Optiv’s top sellers and Cisco’s partner leadership to align on strategy, strengthen relationships, and accelerate growth across shared markets.

From a dynamic keynote program to interactive breakout sessions and a branded partner happy hour, the activation combined education with experience to showcase how powerful partnership drives innovation in cybersecurity. Every detail, from registration flow to custom-branded F&B elements, was thoughtfully executed by Shiloh to deliver a seamless and energizing environment for connection and collaboration.

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I truly enjoyed working with the Shiloh team. Everything was amazing and so well organized!

Manager, Internal Events & Community
Optiv
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Services Delivered

  • Event strategy
  • Project management
  • Budgeting & expenditures
  • Venue management
  • Signage management
  • AV production management
  • Event day support
  • Vendor sourcing & management
  • Attendee management
  • Food & Beverage management
  • Event branding & giveaways