6 Event Trends We Love for 2024

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Sales kickoffs are important events for businesses to come together and plan the upcoming year. It’s an opportunity to look at the successes of last year and set new goals. There’s a lot of strategizing that needs to be done, but it doesn’t have to be all work and no play.

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audience at a user conference

Beginner’s Guide to Planning a User Conference

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Impactful user conferences are much more than just gatherings of like-minded individuals; they are transformative events that engage, educate, and excite your organization’s customer base. This introduction to the elements of a user conference will take you through the ins and outs of these impactful events, from their purpose and planning to their execution and benefits.

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plan a product launch event

Anatomy of a Developer Conference

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In the fast-paced world of business, product launch events have become pivotal moments that can make or break a new product’s success in the market. These carefully orchestrated gatherings are more than just unveilings; they are opportunities for brands to celebrate innovation, build brand equity, and solidify their position as leaders in their respective industries. In this comprehensive guide, we will explore the art and science behind successful product launch events, unveiling the key elements that make them unforgettable and impactful.

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plan a product launch event

Planning an Impactful Product Launch

By | Event Planning | No Comments

In the fast-paced world of business, product launch events have become pivotal moments that can make or break a new product’s success in the market. These carefully orchestrated gatherings are more than just unveilings; they are opportunities for brands to celebrate innovation, build brand equity, and solidify their position as leaders in their respective industries. In this comprehensive guide, we will explore the art and science behind successful product launch events, unveiling the key elements that make them unforgettable and impactful.

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Tech Background

InEvent Platform Profile

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Discover the art of corporate incentive event planning. From boosting employee motivation to strengthening business relationships, explore how these dynamic events drive success. Learn to define objectives, tailor experiences, measure success, and calculate ROI for impactful outcomes.

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10 Tips to Successful Experiential Events – Generating qualified leads

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In-person experiential events can be a highly effective way to generate leads for a business. Additionally, in-person events provide a unique opportunity for businesses to connect with potential customers and build relationships, which can lead to increased brand awareness and loyalty. Here are some best practices for maximizing lead generation at experiential events:

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Archived Articles

Ten Tips for High Performing Virtual Event Content

Get tips from top virtual event content developers to consistently turn out engaging virtual sessions and keynotes at your events.

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Virtual Event Planning Tips From Zoom’s Zoomtopia

Find out what Zoom learned about planning virtual events at Zoomtopia 2020, what it means for your events, and Zoomtopia 2021.

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A Pivotal Year Part Two: More In-house Event Planner Stories From 2020

In-house event planners from Zoom, VMware, and Tableau share a candid recap of what they learned in 2020, and new best virtual event planning practices they will be using in 2021.

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BoxWorks Digital, A Case Study for Virtual Event Planners

Find out what Box learned about virtual events in 2020 and what it means for their 2021 event plans in this case study about BoxWorks Digital.

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A PIVOTal Year: Top In-house Event Planners Share Their Stories

In-house event planners from Okta and Box share a candid recap of what they learned in 2020, and new best virtual event planning practices they will be using in 2021.

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Attendee Activities for an Engaging Virtual Event

Learn how to strategically integrate entertainment, games, and wellness activities in a virtual event agenda to help attendees reset and renew their focus for the next speaker session.

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How to Manage Remote Speakers at Virtual Events

Learn how to prepare and manage remote speakers to deliver more engaging presentations at your next virtual event.

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Ten Reasons to Make Your Next User Conference a Hybrid Event

Forbes predicts “the future of events is hybrid.” All eyes are on hybrid events. Here’s ten reasons why yours should be too.

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Do you Need to Hire a Virtual Event Planning Expert?

Wondering if you should consult with an event pro when planning an online event? Here are some of the top reasons to say yes.

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Virtual Event Tech Platforms & Production for Planners

Learn strategies you can use as a planner to choose the right event tech platform and AV production solutions for a virtual event.

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Fun with Food at Virtual Events

Explore creative new ways planners are using F&B to boost virtual event engagement. Meet innovative F&B teams and learn about solutions they have developed for virtual events.

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The Virtual Event Planner’s Checklist for Production

From audio checks to Zoom rehearsals, this list will guide you through the A/V considerations that go into producing a flawless virtual event.

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Eight Essential Know-Before-You-Go Details to Share with Virtual Event Attendees

Here are the top details virtual event planners should be sharing with attendees prior to event day to help them make the most of an event.

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Beginner’s Guide to Planning a User Conference

Impactful user conferences are much more than just gatherings of like-minded individuals; they are transformative events that engage, educate, and excite your organization’s customer base. This introduction to the elements of a user conference will take you through the ins and outs of these impactful events, from their purpose and planning to their execution and benefits.

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Your No Fail Guide to Virtual Speaker Management

Here’s the new speaker management checklist every planner needs to prepare virtual speakers for success on event day. 

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Seven Proven Tactics for a Virtual Event That Stands Out from the Crowd

Here are the attendee-pleasing tactics successful event organizers are using to connect with their communities online and keep them engaged.

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The Return of Face-to-Face: New Best Practices for a Healthy Event Space

New health considerations when selecting and preparing an event space are one of the first changes planners need to address moving forward. Here are some of the emerging best practices you’ll need to reduce risk and accommodate new expectations for health and safety.

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How to Choose the Best Virtual Event Platform for Your Online Event

Follow these steps to create your requirements list, narrow the playing field of choices, and pinpoint the virtual event platform that fits your needs.

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The Nonprofit Fundraising Gala is Now Online: Planning Steps You Need to Know

Preparing to take your organization’s annual fundraising event online? Follow these best practices for a smooth transition to virtual.

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Virtual Event Sponsorship: Creating Valuable Partner Opportunities in Online Events

Learn to tailor online event sponsorship packages to the needs of targeted sponsors to engage the most coveted partners and deliver great ROI for all.

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Pros and Cons of Holding a Virtual Event in 2020

In-person events are on hold until further notice. Review these pros and cons to decide if a holding virtual event should be in your 2020 marketing plans.

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Building an Attendee Engagement Strategy for Your Virtual Event

Here’s how to plan an attendee engagement strategy for your online event that will keep attendees connected longer and boost online event success.

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How to Succeed with Planning Your Pivot to Virtual Events

Get your move to an online event off to a great start with these planning steps.

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New Must-Do Event Planning Steps to Protect Attendees from COVID-19

Ten tips for responsible event planning in the year of Coronavirus.

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Ten Event Planning Steps for Corporate Conference Success

Is your company ready to launch it’s first big event? Get started with these important planning steps.

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Twelve Trade Show Marketing Tips That Drive Results

Trade shows are the go-to option for generating lots of face-to-face encounters with highly qualified prospects and customers. These easy-to-implement trade show marketing tips are also some of the best at filling your booth with the right attendees and boosting your results.

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Event KPIs: Five Smart Ways to Track and Report Event Value

Showing event value is a top challenge for corporate event managers. Here’s five event KPIs that tie your event metrics to business outcomes for any event.

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Master Strategies for Stunning Corporate Event Design

Here’s how to bring your event design A-game every time.

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Six Essential Steps to Great User Conference Marketing

Boost your user conference marketing with six essential steps to get your message out and register the numbers you need.

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How to Succeed with Event App Gamification: Seven “Must Have” Elements

Top event apps draw a broad audience through a variety of appealing features. Read on to learn the best gamification features you can include to activate more of your attendees. Everyone loves a good game. They satisfy basic psychological needs such as connecting with others, exercising free choice and enjoying personal achievement. It’s no wonder event app gamification is one of the fastest growing methods of boosting attendee engagement. Succeeding...
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20 Tips To Boost Attendee Engagement With Your Event Application

A thoughtfully designed event application builds pre-event anticipation, deepens on-site engagement and strengthens post-event connections – all top attendee engagement objectives. We’ve collected twenty ways you can leverage your event application to improve attendee engagement with content, speakers, sponsors, other attendees and you.

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Midpeninsula Open Space Celebrating Mount Umunhum

An outdoor event challenges planners with a host of unusual considerations. When things head into the wild, pay extra attention to these five fundamentals.

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5 Best Practices to Obtain Corporate Sponsors For Your Event

Wondering how to secure a corporate sponsorship for your next event? Get started with these best practices.

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7 Planning Tips For Hosting An Event VIP

Planning to host a celebrity or other popular public figure as an event keynote? Ensure the comfort and safety of your event VIP with these important tips.

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Incentive Event Destination Planning: Spotlight on Sausalito, California

Looking for a great incentive event destination in the U.S. – Sausalito, California delivers big with its stunning resorts.

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Six Reasons Savvy Event Planners Call The Convention & Visitor’s Bureau

From tracking down a budget-friendly venue to saving time and money in event marketing, here’s why savvy event planners learn to leverage CVBs.

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Top Ten Transportation Moves To Put Your City Wide Event On The Fast Track To Success

From optimizing shuttle routes to securing experienced drivers, here are the ten critical transportation moves you need for a successful city wide event.

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Let There Be Light: 7 Stunning Event Lighting Styles

Lighting holds the key to your next event’s success. Learn the most popular types of event lighting and the effects they can help you create.

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The Ultimate Site Inspection Plan For Your Incentive Event

Shiloh’s site inspection plan delivers the ultimate “must do” list for choosing your perfect incentive event venue.

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Six Questions To Uncover Your Perfect Incentive Event Venue

An incentive event venue should deliver big impact to draw attendance and maximize ROI. Here’s how to choose the right one.

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Ready, Set, Grow: How To Increase Event Attendees Through Social Media

Follow these steps to discover your audience on social media and build a buzz that draws attendees – old and new – to your next event.

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The ABC’s That Drive More Event Attendees

See all the tools and tactics you need to get more attendees at your next event in Shiloh’s new infographic.

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5 Smart Steps To Lower Your Event Wi-Fi Costs

Learn five of Team Shiloh’s favorite tactics for delivering superior event Wi-Fi at a fraction of the list price.

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3 Audiences You Need To Know For Flawless Event Wi-FI Planning

Understanding these 3 event Wi-Fi audiences and forecasting their critical needs is critical for a successful event Wi-Fi plan.

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5 Tips To Improve Event Wi-Fi For Your Attendees

Do you know what it takes to create foolproof event Wi-Fi? Follow these 5 tips to avoid a Wi-Fi failure at your next event.

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Shiloh Event Management – Welcome!

Our blog is dedicated to helping you master control of your events. Whether you’re just getting started or a seasoned professional managing a global agenda, we’ll share event expertise that equips you to experience a new level of control and peace in event management.

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Happy New Year From Shiloh Events

We want to take this moment to thank you for your continued business and partnership. We’re also excited to bring you a glimpse of our new tools and services to make your partnership with Shiloh Events a success in 2017.

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Cloud Technology for Event Planning

Who needs binders full of event details when you can have it all at the touch of your fingers? Software as a Service (SaaS) cloud apps have made this possible. They are a must-have in the event planning industry.

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5 Event Activities for Corporate Holiday Parties

Holiday Season is just around the corner. Shiloh Events shares tips on how to plan the best party of the year! Event Planning at its core. Read more.

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San Francisco’s Top Event Venues for 2013 Holiday Parties

San Francisco has always been the focal city of the Bay Area, California. So what better place to celebrate this year’s holiday season than San Francisco, the city with the most popularity and pizzazz? But…

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Event Planning: Tips for Healthy Menu

People love eating. Plain and simple. And they want to eat good food too! Whether you are hosting a business, entertainment, or charity event, the food and beverages selection will ALWAYS be an indicator of…

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Unconventional Corporate Outings and Team Building Events

Corporate managers are starting to catch on that their employees no longer want to do the typical team building activities. Instead, a new wave of corporate outings is taking over. If your company is catching…

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Go “Green” with Your Event!

Yes! Everything today is going “green”. Actually, mostly everything is already “green” (environmentally friendly) – -so why not your events? No matter the type of event, there is a lot of ways to reduce your carbon footprint. And most of those ways does not require much!

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Which Event Registration Tools to Use?

There are many different approaches when it comes to registration tools for event planning; too many! It can get confusing at times when deciding which tools to use. In this day and age there are…

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