Growing a Virtual User Conference
Event Overview
Industry
Technology
Event Type
Annual User Conference
Location
100% virtual
Highlights
- 11,000+ Registered attendees
- 2 Conference days
- 3 Training days
- 60+ Breakout sessions
- $100,000 Hackathon
- Exclusive CAB event
Goals
- Conference growth
- Increase from target geos
- Increase target attendee types
RedisConf 2021, Redis Labs all-virtual user conference, featured keynotes, breakout sessions, and training classes. With 25% of sessions presented by customers, the event showcased projects, expertise and best practices from across the Redis community. Over 11,000 Redis Labs community members registered to attend a variety of sessions and learn about real-world use cases.
Attendees experienced the latest product developments, received hands-on training, networked virtually with other Redis pros, and showed off their skills by participating in the $100,000 hackathon. A special invitation-only CAB event rewarded loyal customers and offered a unique, interactive forum for deep discussion of product use and best practices.

“This year’s RedisConf scaled to incredible heights and was the best ever! Shiloh Events played a huge role in our success. They were incredible partners, handled pressure with class, and showed a “bend not break” mentality when things got tough. Onwards to next year!”
Redis Labs
Redis Conf 2021 was hosted on a custom build of the Strata event platform.


Custom networking spaces enabled real-time text, audio and video interaction throughout the conference.
Keynotes were delivered with broadcast-quality a/v and graphics.


John Furrier from theCUBE held live interviews with keynote speakers each day.
Services Delivered
- Event strategy
- Project management
- Budget & expenditures management
- Event production management
- Speaker management
- Content management
- Creative & graphics management
- Sponsor management
- Special event management
- Event day support
- Post-event reporting & analysis